Thursday, March 31, 2011
Vertical Response: Email Marketing for Nonprofits (and others)
There are so many email marketing services out there: Constant Contact, Mail Chimp, etc. Why should a nonprofit go with Vertical Response? Because they have a free program that allows up to 10,000 emails per month and nice discounts on other services (postcards, surveys). I'm also a fan of their marketing education library, which can be useful too. A 98% delivery rate isn't bad either. Neither is social media integration.